Work Collection
Metapass Solana Launch
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Overview
Metapass is a blockchain-based token-gating platform that empowers creators and brands to securely token-gate their events using both on and off-chain NFTs. As they expand their reach to the Solana blockchain, they tasked me with creating a brand video that showcases their vision and capabilities. Through strategic messaging and creative visuals, the video was designed to convey Metapass' commitment to enabling secure and seamless event ticketing on the Solana blockchain.
Approach
We started with the key advantage of Solana's superfast transaction speeds, which inspired us to use a clock as a visual metaphor for faster transactions. The ticking of the clock creates a sense of anticipation as it counts down to zero, signifying the transition to Solana. By combining this creative approach with strategic messaging, we were able to convey Metapass' vision and capabilities that resonated with their target audience.
Approach
Brainstorming
Storyboard
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